Norwich Beer Festival has for many years had an image of a dragon incorporated in the festival logo. Not all the logos have included a dragon, but we now encourage entrants to the logo competition to feature a dragon in their design. Why?
 
The main inspiration comes from the Snap Dragon which has featured in the history of Norwich. A representation of a dragon was at one time paraded around the city as part of civic ceremonies, and the last version to have been so used is still on display in the city.
 
The 1990 Norwich Beer Festival logo featured a very friendly dragon (drawn by David Read) enjoying a pint of ale, and this image was subsequently adopted (with some slight modifications) as the branch logo, and in 1997 we produced a pint glass with this image on it.
 

 

 

 

Updated May 28, 2023
© Norwich & District Branch of the Campaign for Real Ale.
URL: http://www.norwichcamra.org.uk/festival/dragon.htm